Why start patients with medications when a natural approach could work wonders? One of the main reasons Natural Ophthalmics products are part of her practice is because she knows firsthand how they can help, says Pauline K. Buck OD, FAAO, FCOVD. At a 2012 College of Optometrists in Vision Development annual meeting in Texas, Dr. Buck was just getting over … Read More
By Sheryl Simms, OD: Dry eye is a growing challenge, with an aging population, and more people spending long hours on digital devices, and taking prescription medications that cause dryness. Fortunately, there is an array of treatments and services to help these patients.
By Marc Grossman, OD: In the age of processed food, and chemical-laden drugs from large pharmaceutical companies, having a natural eyecare product to offer patients is a competitive advantage. In my office, we pride ourselves on having Natural Ophthalmics products to prescribe and sell. Patients trust the products they buy in our office, and we know we are giving them a high-quality product that won’t irritate their eyes, rather than just sending them to the nearest drug store to see what they can find.
For Robin Sapossnek, OD, FCOVD, eyecare has always been about the whole person. She named her Huntingdon Valley, Pennsylvania, practice Holistic Vision to demonstrate that holistic care “has always been my orientation” in her 36 years of practicing.
By Harvey Yamamoto, OD: Natural eye drops and pellets, free of artificial additives and chemicals, can enhance the comfort of your patients’ eyes, and in the process, help improve vision by stabilizing the tear film. When patients are more comfortable, and feel they see better than they did before, your practice becomes a winner in their eyes–one they are likely to refer friends and family to.
Shouldn’t your patients be getting their eyecare information from you? Elise Brisco, OD, FAAO, FCOVD, became a clinical certified homeopath (CCH) because she felt that incorporating an integrative medicine approach in her practice made a lot of sense. “Homeopathy boosts your immune system. It’s immunosupportive, not immunosuppressive. I use homeopathic medicine because it’s safe and effective,” she says. Homeopathic medicine … Read More
Susan Moss, OD, puts her holistic approach to eye care front and center at her practice in Bellaire, Texas. And she’s found plenty of patients who want that kind of therapy. At least 80 percent of her patients use homeopathic products, she says. She provides natural products to treat a wide range of conditions, including dry eye, floaters, corneal erosion … Read More
Jo Ann Jeffers, OD, is turning her career toward a different approach to care, one that still includes traditional optometry but goes beyond it, as well. She continues to practice at Cherry Grove Eye Care in North Myrtle Beach, South Carolina. But she’s reduced her time there—she sees patients part-time these days—and is devoting more hours to working with caregivers … Read More
Products and services that emphasize health and wellness drive practice growth When Suzanne Offen, OD FCOVD, of Westfield, New Jersey, makes a recommendation to a patient for a homeopathic product such as Natural Ophthalmics’ Ortho-K Thin eye drops, she does so “with a lot of confidence,” she says. She’s had more than a decade of experience recommending homeopathic options to … Read More